Mast General Store Blog

In our fast-paced world, we often forget the things that can be done without the assistance of a computer, tablet, phone, or other electronic devices. Doing things by hand helps...

A couple of weeks ago, many chambers of commerce and tourism groups held a ceremonial ribbon-cutting to signify that Western North Carolina is open and awaiting your visit. Valle Crucis...

The Roanoke Mast Store celebrates its five-year anniversary on Tuesday, June 17, 2025. While Mast Store’s history in this city is still young, that doesn’t mean it hasn’t been eventful.  

This week we’re joining Mr. Peabody and stepping into the Wayback Machine. As he adjusts the dials to get us to Valle Crucis in late 1979 and early 1980, we’ll...

On Saturday, June 7, all Mast Store locations will host representatives from a community land trust partner. To support the important work that they do, each store will donate 20%...

Fireflies are a sure sign that summer is here. There are about 150 species of fireflies in the United States and Canada, but there are some that have special qualities...